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A “stark” analysis by Keir Starmer’s new strategist Deborah Mattinson has warned Labour that regaining power will be “impossible” unless the party lures back millions of voters who defected to the Conservatives in 2019, according to the Observer’s main story. Top party figures say the briefing suggested this will only happen if Labour adopts “clearer, sharper, more uplifting messages about the party’s values and Starmer’s vision”.